10. Obsess with CS ( you delight your customer ), keeping the customer less than acquiring the customer, it takes a while to acquire these customers.
Can Ozdoruk is a senior executive on B2B Sales who is one of the INNOGATE’s solution partners, he gives 10 tips for startups who wants to create a business channel in Silicon Valley:
1. Sell first, do pilot later/build later.
2. Shouldn’t have lack of focus please think that who has the best fit to sell my product. Take TAM and ICP in consideration.
3. Educate Prospects; reach out your quantified list.
4. Hack structurally; meaning that the initial growth phase is the most critical period for any startups. Growth phase should be thought and planned in advance.
5. Be the Guerrilla; you should be bold and innovative.
6. Use the metrics (specific in your industry, annual contract value, marketing qualified leads, quick ratio), identify your metrics, when you launch to your programme, you should see its effects.
7. Create Flawless UX- give right message to right person.
8. Don’t Undersell, give good value to your clients, they don’t abandon you in turn.
9. Find your partners; you can go to market together.
and the final tips;